The first tablet of Windows 8 running on HP x86 and will turn to the professionals, the American ad.
With the arrival of Windows 8, it will be possible to find shelves Windows 8 / Windows x86 configurations or RT / MRA, the first being rather for professionals when the second is the general public.
In unveiling its range space, Microsoft offers two possibilities with products close but not entirely similar. The fact that the Redmond group becomes a manufacturer of tablets has largely been speculation about the reaction of other manufacturers who gets stuck with a partner as much as a competitor, could hinder the ongoing projects.
The HP group, he has made his choice: his first tablet Windows 8 will carry a x86 processor and is designed for professionals. This does not mean that the company will not provide the latest ARM tablets but priority is given to a logical architecture established in the PC world and who will have the assurance of compatibility with x86 applications.
Some see it as a reaction to the arrival of Microsoft on the market shelves that would encourage HP to dispense tablets ARM. In fact, HP has many reasons to favor natural products under x86.
The tablets launched last year in Windows 7 were already turned to professional products and not the general public, whose market locked by Apple and occupied by dozens of Android tablets, is difficult to exploit. HP was able to experience with the acquisition of Palm and WebOS operating system, and marketing of the tablet HP TouchPad which proved disastrous.
ARM design shelves also requires tightening the costs and achieve very little room for significant operating costs, whose return is not assured by sales volumes consistent.
Instead, the shelves globally oriented company offer better margin opportunities in a market that is not still under the thumb of a player whose HP is aware of the expectations, with the opportunity to highlight the software compatibility.